Friday, March 4, 2016

Idea Napkin No. 2

1. I am very good at marketing, sales, and financial aspects of businesses. I have worked for Student Government Finance as well as at a company doing jobs all across the board from accounting to social media. My aspirations are to help people and make a difference in their lives with my business.

2. The product I would be offering, is one to help others organize and coordinate their lives so they are able to better manage their time. It would be an app on your phone to help you organize dates by color grouping, lists for things like groceries or to-dos, as well as a way to sync it to your computer to disable the use of certain sites, like Netflix or Buzzfeed, for extended periods of time to decreases distractions. Another thing the app can do is allow you to sync your calendar with other people. This is something that would be helpful in the work force where you may need to coordinate with coworkers or a partner.

3. The app would be best suited for high school to college-aged students who have to juggle a social life, school, and free time efficiently. It could also work for people in the work force who need to stay focused on their jobs and not get distracted. 

4. People would pay money for this app if they are one who is easily distracted and not good at managing their time. Some people struggle with grades because they don't complete assignments, or don't do them to the best of their ability because of a lack of time.

5. My app incorporates more than other list or calendar apps do. It also can keep you from being unproductive by blocking certain websites until the time runs out on the app. So if you set it for an hour, you can't access Netflix until that hour is up.

I believe all of these concepts go together. I know of all of these products being sold separately, but not combined. I believe with the demographic we would be focusing on and the product itself, there would be a huge market willing to buy this product. More importantly, parents would be willing to spend money on the product in order to ensure their child does well in school and stays on track as well as employees or bosses who need their workers or themselves to stay focused and share their schedules.

Feedback Memo

The main points that I took away from the feedback were:
1. How necessary the app is for people in their everyday lives. 
2. That I should expand it from just focusing on students to also focusing on people in the work force.
3. Making it so the app also allows you to share calendars with other people.
4. That no other app allows this all to work together.
5. That I understand the main demographic of people that would want to purchase this app. 

I incorporated numbers 2 and 3 into my idea napkin. I feel like the ideas were very smart and would help the app be successful. I incorporated them as calendars that could be synced with other people who also have the app so that it would expand the demographic to those in the work force. 

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